I agree with Ricotez's policy. I don't trust any internet advertisements to click it, and they are irrelevant to this website. It would be good if there were more relevant ads, for example one from BestBuy about buying half life 2, or adds from steam.
I've always hated ads of all kinds; tv, radio, those annoying fliers left on your windshield at the mall and even web sites. Imagine how happy I was when I discovered Adblock Plus. On the flip side I really enjoy this site and since I can't afford even a small donation at the moment I thought it'd be cool to temporarily disable AdBlock and click on all the ads to generate a few cents so I can continue to enjoy this site. I didn't buy anything, my computer is not riddled with malware and as far as I know I didn't sell my soul. <shrug>